The Art of Shaving announces the opening of its new location at Crossgates Mall in Guilderland.

The store offers a range of the brand's signature shaving products and accessories, and brands itself as "THE destination for luxury men's grooming products."

In addition, The Art of Shaving offers accessories such as razors, brushes, and tools.

According to its press release, The Art of Shaving is positioned to become a prestige leader in the $43 billion male grooming industry, which is growing at a faster rate than the female beauty business.

The Art of Shaving is located on the lower level of the mall near Lord & Taylor.