Saratoga Chips now feature Himalayan pink salt
Saratoga Chips, America’s first kettle chip, originally introduced in 1853,
continues its commitment to providing healthy, all-natural snacks. The company
is raising the bar on snack foods and offers an innovative approach to
sourcing, selection and flavoring.
Now all six Saratoga Chips flavors will be made using
Mountain Pure Himalayan pink salt, a mineral- and energy-rich iron alternative
to traditional salt.
This is an industry first and reflects consumer demand for
premium ingredients in snack foods. The firm, which was bought in 2013, is an
example of the industry leadership a local company is bringing to the
Northeast.
Gourmet artisans with a commitment to taste create Saratoga
Chips hand-cooked kettle chips. The all-natural chip is made with simple
ingredients and is certified Non-Genetically Modified Organism Project-Verified,
non-allergenic and gluten-free.
The snack was reintroduced in 2009 as the Moon
Brand Original Saratoga Chips. In 2013, the company was bought by new owners
who announced a new look and new flavors, and have strategic growth plans for
the future of Saratoga Chips.
The addition of Himalayan pink salt to Saratoga Chips provides
84 beneficial minerals including calcium, magnesium and potassium. The
salt enhances the taste of all flavors of The Original Saratoga
Chips – America’s First Kettle Chip. Finally, the salt delivers
purity because the salt is protected in veins of the Himalayans, untouched
by pollutants and impurities for more than 250 million years. To maintain this purity,
Saratoga Chips works with certified eco-friendly sources that extract and grind
the pink salt.
Offering Himalayan pink salt is a natural evolution for a
community-centric company. Saratoga Chips brings customers a snacking
experience that is gluten-free, trans-fat-free, allergen-free and
preservative-free. The chips are also 100 percent all-natural, cholesterol-free,
Non-Genetically Modified Organism Project-Verified and certified kosher.
Himalayan salt, as described by Dr. Mehmet Oz in a press
release, differs from table salt in that it is pure. He says the special salt
is all-natural, with no contaminants, no anticaking agent and no pollutants.
“Because Himalayan salt has potassium, it can reduce blood
pressure,” he said.
These minerals are commonly known to create an electrolyte
balance in the body, increase hydration and balance pH levels. Some cultures
use Himalayan salt as a natural medicine and therapeutic cure, as it’s credited
with detoxifying the body and transferring the toxins from healthy cells into
the bloodstream and out of the system.
“We know people love our chips, but are also concerned about
their health,” said Jim Schneider, president and managing partner of Saratoga
Chips. “By switching to Mountain Pure pink Himalayan salt in all our flavors,
you can satisfy your craving for the great taste of Saratoga Chips and enjoy
the health benefits that Himalayan salt provides.
“Saratoga Chips is committed to bringing our customers an
amazing snack experience. We will continue be creative in our flavor assortment
and innovative with our selection of all-natural ingredients to deliver a
superior product. Saratoga Chips is excited for people to savor our Mountain
Pure Himalayan salt chips with family and friends this summer, and enjoy our
chips as a new tradition for years to come.”
Customers can find Saratoga Chips throughout the Northeast
and at select retailers such as Walmart, Hannaford, Price Chopper, Fresh
Market, Tops Markets and Whole Foods. See www.originalsaratogachips.com.
--Jennie
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