ALBANY — Rueckert Advertising & Public Relations Inc. (rueckertadvertising.com), one of the Capital Region’s leading full-service advertising, marketing and public relations firms, announces the addition of three new clients: 

•The Meadows at Glenwyck (MeadowsatGlenwyck.com), an independent living community for individuals ages 55+, has tapped the agency to provide comprehensive marketing services, including a new website, marketing collateral pieces, print advertising, online advertising, social media and public relations. Located in Glenville, The Meadows at Glenwyck offers a variety of one- and two-bedroom apartments, as well as a Senior Engaged Life program that encourages residents to remain active in mind, body and spirit as they enjoy everything from regular speakers and outings to Pilates and cooking classes.

•Northern Rivers Family Services (NorthernRivers.org), a not-for-profit organization that provides business management and program guidance to its affiliate agencies, Northeast Parent & Child Society and Parsons Child and Family Center, has chosen Rueckert Advertising for marketing and branding services. The agency will provide brand and positioning strategy, as well as a new logo, tagline and templates.  It is also developing a separate campaign to recruit foster parent families.

•Hometown Health Centers (HometownHealth.com), the only not-for-profit, federally qualified health center in Schenectady County, has selected the agency to redesign its website, produce a long-form video, as well as create print advertisements and radio commercials. Rueckert Advertising is also providing ongoing public relations support for HHC, which provides high-quality, cost-effective primary health care to children and families, behavioral health and lab services, as well as comprehensive dental care. 

“Rueckert Advertising is excited to position these businesses as leaders in their market and expand their business to the next level,” said Rueckert Advertising Vice President Chris Rueckert.